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Thoughts from SMPR: Part 1—This Isn’t Rocket Science

I had the rather unexpected honor of being a panelist at the recent SMPR event at Social Media Week New York for a discussion about social media use among agencies and client initiatives. The panel,...

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Thoughts from SMPR: Part 2—Stepping Away from the Rainbow

Following up on my post from last week about SMPR, I promised to go into a bit more detail about my second main point during that panel: It’s time we all step away from the social media rainbow just a...

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